Kashmir's famed slopes have recently witnessed not just graceful glides but also passionate pleas for change. A group of foreign skiers, enthralled by their experience at Gulmarg, the region's premier ski resort, have emerged as vocal advocates for the lifting of negative travel advisories.
These advisories, issued by various countries due to security concerns, have long cast a shadow over Kashmir's tourism industry. The skiers, however, paint a different picture, highlighting the warmth and hospitality they encountered during their visit.
"This place is no less than heaven," exclaimed Isamu, a skier from Japan, urging his compatriots to visit Kashmir. He, along with fellow skiers, were particularly impressed by the stunning scenery and the friendly locals. Their positive experiences and calls for the removal of travel advisories have resonated with various stakeholders.
The Jammu and Kashmir administration, eager to revitalize tourism in the region, is hopeful that these endorsements will act as a catalyst. The successful hosting of the G-20 Tourism Working Group meeting last year had already sparked optimism, and the skiers' advocacy adds further momentum to the cause.
While the decision to lift travel advisories ultimately rests with individual governments, the experiences and voices of these foreign skiers offer a compelling counterpoint to the narrative of security concerns. Their positive portrayal of Kashmir and its people could pave the way for a brighter future for the region's tourism industry.
Read more:https://www.travelreport.site/2024/02/powder-and-advocacy-foreign-skiers.html
